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Clever AI Actionable Insights

Clever AI Actionable Insights is your always-on business analyst. It continuously monitors your store's data—transactions, patterns, and customer behaviour—and delivers real-time recommendations that help you optimise, grow, and adapt.

Unlike static dashboards, Clever AI tells you what matters, why it matters, and what to do next—all within the Hello Clever platform.

Clever AI delivers:

FeatureDescription
Proactive insightsFlags opportunities and anomalies as they happen
Real-time recommendationsResponds to live data, not lagging reports
Context-aware guidancePersonalised suggestions based on business performance
Integrated actionsOne-click paths to launch cashback campaigns or explore recommendations
Continuous optimisationLearns and adapts to trends, seasonality, and engagement patterns

Where to Find It

You can access your insights in two ways by clicking the Clever AI button at the top of your dashboard.

If insights are available, you’ll see a notification indicator and a panel summarising the number of available insights.

Reading and Using Insights

Each insight contains:

  • A summary of the event or pattern detected
  • Time and segment-specific performance metrics
  • Contextual interpretation (e.g. “Peak afternoon spend”, “Low sales in QLD”)
  • A clear recommendation with an option to act

Example:

"For the reported period: QLD accounted for 13.80% of sales, avg $425.21. Regional engagement was low. Targeted cashback tiers can help improve regional performance."

Respond to Recommendations

Click "See recommendation" to:

  • Reveal a deeper explanation of the insight
  • Get a tailored action (e.g. “Create Cashback Campaign”)
  • Understand why it was surfaced with "Why we recommend this"

All actions are tied to live data and filtered to your store's actual performance.

Types of Insights You May Receive

Insight TypeExample
Time-based performance trends"15:00–15:59 had highest avg spend; consider milestone rewards."
Regional sales gaps"QLD performance lags; target with local cashback tiers."
Product category highlights"Electronics outperform others on weekends; consider bundling offers."
Customer segmentation"Top 10% of customers generate 60% of revenue; introduce VIP rewards."
Redemption drop alerts"Cashback redemption rate dropped by 20% this week."

Clever AI continuously evaluates which patterns matter and surfaces them only when meaningful.

Recommendations are not just observations. They come with direct actions (like launching a campaign or adjusting cashback tiers), helping you move from insight to execution instantly.

Best Practices

  • Review insights daily or weekly to stay ahead of trends
  • Use recommendations to create more targeted cashback campaigns
  • Acknowledge or mark insights as “Not relevant” to improve future suggestions
  • Use insights as discussion points in team strategy or performance meetings
  • Combine with Clever AI Forecaster to evaluate if acting on an insight could uplift sales